Heidrun Hartl

  • Heidrun

Werbeprofi Kategorie: Social Media Manager und Webdesigner / InternetspezialistenWerbeprofi Schlagwörter: digital concept development, usability, UX design und wireframe

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  • STRIVING FOR BETTER USER EXPERIENCE?

    Digital Consulting. Beratung.
    DIGITAL CONSULTING.
    • Strategic thinking with digital expertise
    • Integrated approach for 360 degree brand communications
    • UX lead skills and experience with national and international accounts
    • Team management and coaching
    • Pitch support

     

    UX. Concept.
    UX CONCEPT.
    • UX strategy
    • Service design
    • Interaction design
    • Usability review
    • Research
    • Use cases
    • User journeys
    • Personas
    • Concept copy writing
    • Uselab guidelines & support
    • Basic concept

     

    Information Architecture. IA.
    INFORMATION ARCHITECTURE.
    • Content inventory
    • Wireframes
    • Prototyping
    • Clickdummy
    • SWOT
    • Sitemap
    • Detailed concept & specifications

     

     

    Workshops. Workshop Design.
    WORKSHOPS.
    • Workshop design
    • Strategy & stakeholder workshops
    • UX  workshops
    • Content workshops
    • Team coaching

     

     

    Presentation.
    PRESENTATION.
    • Strong presentation skills
    • Experienced in customer presentations and brand communication

     

    TOOLS & QUALIFICATIONS.

    Axure, Balsamiq, InVision, Keynote, MS-Office, Omnigraffle, Pidoco, Photoshop, Sketch

    Axure Mobile Prototyping Certificate | Axure Advanced Certificate | Axure Basic Certificate | Usability Foundation Certificate
  • Heidrun Hartl, Freelance UX & Service Designer in Berlin/Brandenburg.

    Like many others in the dot com business I started in the middle of the nineties - as most of those early digitals as an autodidact, before I have been a qualified clothing engineer  - btw, always fun to ask other digital seniors what they had actually been studying.

    I have been able to witness the ups and downs of this new industry, and spent exciting years as a leading manager in various agencies with national and international clients and brands. I am specialised in digital concept development, UX design and usability: from unique idea to creative concept to wireframe and prototype as the masterplan for web designers and programmers.
    What has never changed:  without 'Joy of Use' no users - regardless of platforms, new devices, application or uniqueness of a product. To me it's always a great experience to dive into the user's mindset, a challenge that never will end. Stay curious!

    BRANDS. LINES. EXPERTISE.

    Automotive

    • Citroën
    • Daimler
    • Mercedes-Benz
    • Peugeot

    Manufacturing

    • Nordenia
    • Schüco International
    • ThyssenKrupp

    Beauty

    • Lancaster Group
    • L’Oréal
    • Vichy

    Fashion

    • Annette Görtz
    • Calida
    • Esprit Europe
    • JOOP!

    Civil Services & Organisations

    • Bundesministerium für Umwelt, Naturschutz, Bau und Reaktorsicherheit
    • Bundesministerium der Verteidigung
    • International Tracing Service
    • SCHAU HIN!

    IT & Consumer Electronics

    • IBM
    • IFA Berlin
    • Intel
    • LG Electronics
    • SAP
    • Sony
    • T-Systems

    Finance & Insurance

    • AachenMünchener
    • Commerzbank
    • IKB Bank
    • KfW Bankengruppe

    Energy

    • RWE Trading
    • Vattenfall
    • yello

    FMCG & Retail

    • Aptamil
    • Danone
    • Eckes-Granini
    • Finnern Pet Food
    • NETTO
    • Reckitt Benckiser
    • Subway

    Healthcare

    • Altana Pharma
    • Danone Medical
    • Sanofi Aventis
    • Zeiss Meditec

    Publishing & Media

    • Hubert Burda Media
    • Lisa
    • Medienboard Berlin Brandenburg
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